Adorable new concept store Typo has moved into outlet mecca Harbour Town in West Perth.

Part of the Cotton On group, Typo offers an array of gorgeous items including decal wall art, photo frames, funky bookends and clocks, decorative lanterns, stationery, and gift wrap.

Also recently opened at Harbour Town are Oakley, Kathmandu, R.M. Williams and Kate Hill.

Harbour Town marketing manager Helen Smith said Typo was already being sought-out by savvy shoppers.

“This is a one-stop home accessory, giftware and stationery shop that is riding the massive boom in interest in these types of products that say something about personal style while also being very functional,” she said.

“We are thrilled with all the new stores opening their doors at Harbour Town and Typo is no exception.”

Typo’s Ron Luff said the Harbour Town store was the second for the brand in WA.

“We have set up shop in Joondalup already and now in West Perth thanks to strong demand for our products nationally,” he said.

The store and the complex is open seven days a week, including until 9pm on Fridays and from 11am to 5pm on Sundays.